Meet the Mind Behind the Mic

Meet the Mind Behind the Mic

I'm A Car Chick is more than just a podcast; it's a movement. Hosted by Shasta Haddock, this show is a beacon for the next generation of automotive enthusiasts, especially young women who are ready to make their mark in a traditionally male dominated industry.

Why We Started This Journey

We launched "Chicks in Charge" to address a gap in the automotive dialogue, aiming to empower younger, aspiring professionals and provide a new perspective on automotive careers. Each episode dives into the crucial aspects of the automotive sector, including sales, service, Business Development Centers (BDC), digital marketing and finance. Beyond just unpacking the industry's complexities, we focus on fostering leadership and applying innovative marketing techniques to redefine how the automotive world connects and communicates. Our goal is to make the multifaceted layers of the automotive industry not only accessible but also engaging, inspiring listeners to lead and innovate in their careers.

What Makes Us Different?

Our approach is hands-on and heartfelt, driven by a leadership philosophy that values authenticity and open communication. We don't just talk about the industry; we actively shape its future through innovative marketing strategies and a commitment to nurturing the next generation of automotive leaders. Our interviews are more than just conversations; they're masterclasses in leadership, packed with actionable insights from many of the most influential figures in the automotive world. Industry Experts join us to share their groundbreaking strategies and the leadership principles that have propelled them to the top of their fields.

Empowering and Inspiring

At its core, "I'm A Car Chick" is about empowerment through knowledge and inspiration through action. Each episode is designed to ignite a passion for the automotive industry and equip our listeners with the tools they need to lead and innovate. Whether you're a seasoned executive seeking new strategies or a newcomer eager to make your mark, our podcast offers insights into both the art of leadership and the science of marketing in the automotive industry.

In-Depth Exploration

Each episode takes a deep dive into the core elements of the automotive sector, covering sales strategies, service innovations, Business Development Centers (BDC), and F&I. We highlight how leadership principles and innovative marketing tactics can transform these areas, driving success and fostering growth within automotive enterprises.

Join Our Community

Follow our journey each week as we explore new facets of the automotive sector. Tune in, get inspired, and take control of your career with the "I'm A Car Chick Podcast." Let’s drive change together.

Connect and Collaborate

We love connecting with our listeners and collaborators. Whether you have feedback, a question, or want to discuss potential partnerships, reach out to us and let's propel the automotive conversation forward.

About the Host

Shasta Haddock

CMO - SCP Agency

Shasta Haddock is the Chief Marketing Officer of SCP Agency, a social media marketing firm helping dealerships and businesses turn attention into action. With over a decade in the automotive industry, she’s built her career at the intersection of leadership, marketing strategy, and real human connection.

At SCP Agency, Shasta leads content strategy, creative direction, and internal systems—helping brands stop blending in and start building communities online. She believes social media should feel human, not robotic… and profitable, not performative.

She’s also the host of the I’m A Car Chick podcast, where she spotlights the real people behind the car business—sales pros, service leaders, operators, marketers, and vendors who are actually moving the industry forward. The show was created to give a voice to the ones doing the work and to create conversations that are honest, empowering, and sometimes a little unfiltered.

Beyond marketing and media, Shasta serves in leadership within Women In Automotive (WIA), where she helps create spaces for women across the industry to connect, grow, and claim their seat at the table. From hosting regional events to supporting national initiatives, she’s passionate about building community—not competition.

At 30, Shasta balances leadership with real life. She’s been married to her husband Chris since 2017 and is a proud bonus mom to two teenagers. She lives in Missouri, runs multiple brands, drinks too much coffee, and still finds time to obsess over tornado documentaries and rewatch the same movies on repeat.

Whether she’s behind a mic, building a marketing strategy, or hosting a room full of automotive professionals, one thing stays consistent: she shows up honest, fun, and here to help. No ulterior motives. Just impact.