Dealer Communication & Engagement
Mandy Deveau is a marketing strategist, speaker, and author focused on people-first leadership in the automotive industry. She started her career on the sales floor at 23, with no experience and no connections, just a drive to prove she belonged in an industry that often made her feel like she didn’t.
Now the Marketing Manager for DriveHRIS and the creator of The People Side of Automotive, Mandy helps dealerships modernize their leadership mindset, improve team performance, and retain top talent by focusing on what actually moves the needle: people.
She’s the author of Earned Influence, a book for women in male-dominated industries who want to lead without permission, communicate with power, and create opportunities on their own terms.