Expert Talks: Insights and Innovations in Automotive
Dec. 18, 2025
Part 2 - Turning One Video into a Month of Content with Gayle Rogers
In Part 2 of Shasta’s conversation with Gayle Rogers of The Atomic Agency, they go from theory to step-by-step execution. If Part 1 was the why, this is the how. Gayle walks through exactly how he uses long-form video, AI, an...
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Dec. 10, 2025
Part 1 - From Local Marketing to Community Impact with Gayle Rogers
In this episode of I’m a Car Chick, Shasta sits down with Gayle Rogers, founder of The Atomic Agency, to talk about what real marketing looks like for dealerships in 2025 and beyond. Gayle has worn all the hats — agency, OEM,...
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Nov. 18, 2025
Be the Change: Empowering Women with Purpose featuring Dara Koenig
In this inspiring episode of I’m a Car Chick, Shasta sits down with Dara Koenig — author, coach, speaker, and all-around champion for women chasing purpose and growth. Dara’s career has spanned every corner of empowerment — f...
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Oct. 10, 2025
From Investor to President: Following the Journey of Tekmetric's Lauren Langston
What happens when a Wall Street finance pro jumps into the world of automotive tech? 🚗💡 In this episode of the I’m a Car Chick Podcast, host Shasta Haddock sits down with Lauren Langston, President & CEO of Tekmetric, to talk...
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Oct. 3, 2025
Part 2 - Resilience, Recovery & Leadership Lessons from Hurricane Katrina with Tracey Fields
In Part 2 of Shasta’s conversation with Tracey Fields, Chief Experience Officer at Premier Automotive Group, we explore a defining chapter in both her career and the company’s history: Hurricane Katrina. Tracey shares her fir...
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Sept. 26, 2025
Part 1 - Redefining Customer Experience with Tracey Fields
In this episode of I’m a Car Chick, Shasta sits down with Tracey Fields, Chief Experience Officer at Premier Automotive Group. With nearly 30 years in the industry, Tracey has been instrumental in shaping Premier into a natio...
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Sept. 12, 2025
Selling Cars on Social Media in 2025 ft. Stephanie Bristow
Stephanie is part of a new wave of automotive professionals redefining how cars are sold. With a strong presence on social media (including several viral TikTok videos 🎥✨), she’s building her brand by showing the process of b...
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Sept. 5, 2025
Make the Move: How Vivian Liu Is Driving Change in Automotive
🚗✨ In this episode of I’m A Car Chick, Shasta Haddock sits down with Vivian Liu—CEO and founder of MAE (Making Auto Easy), startup powerhouse, and one of BC Business’s Top 30 Under 30. Oh, and did we mention she’s only 31 yea...
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Sept. 1, 2025
WIA 2025: What Blew Us Away and What's Next
In this episode of the I'm A Car Chick Podcast, we explore what it really takes to thrive in the automotive industry — from building confidence to embracing authentic leadership. 🚗✨ The conversation highlights how passion, pu...
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Aug. 29, 2025
Pass It On: Empowering Women & Shaping the Future of Automotive
Fresh off the heels of the Women In Automotive Conference, Shasta sits down with Heather LeMay — Product Manager at The AutoMiner and a powerhouse in data hygiene solutions. Heather brings her passion for clean, quality data ...
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Aug. 25, 2025
The Power of Mentorship & Networking in Automotive 🚗🤝 | Jennifer at WIA Conference
In this episode of the I'm A Car Chick Podcast, we sit down with Jennifer, a familiar face in the automotive space and a passionate advocate for connection, mentorship, and community. Recorded live at the Women in Automotive ...
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Aug. 23, 2025
Breaking Free: How Robin Wilson Went from Cult Member to CEO 🚨➡️🚀
From cult member to CEO — Robin Wilson’s story is raw, real, and unforgettable. 🚨 In this episode, she opens up about breaking free from trauma, cutting ties that held her back, and rewriting her life on her own terms. If you...
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Aug. 19, 2025
Mentorship, Leadership & Longevity: Lori Berkson on Thriving in Automotive
In this episode of the I’m A Car Chick Podcast, Shasta chats with Lori Berkson, VP of Sales at DealerStream and a powerhouse with more than 30 years of automotive industry experience. Lori takes listeners through her career j...
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Aug. 14, 2025
🌟 Your Path Doesn’t Have to Be Straight: Erin Zaborac on Building a Career That Fits Your Life
On this episode of the I’m A Car Chick Podcast, Shasta sits down with Erin Zaborac — a 30-year industry veteran who’s done just about everything in the dealership world, from filing paperwork in high school to leading marketi...
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Aug. 11, 2025
🚀 Smashing the Mold: Dr. Alison Burnham on Succeeding as a Woman in Automotive Tech
On this episode of the I’m A Car Chick Podcast, Shasta sits down with Dr. Alison Burnham — a powerhouse in data, technology, and automotive who’s now the CTO of AutoUnify, an automotive retail startup in Los Angeles. They div...
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Aug. 9, 2025
🔍 More Than a Mood Board: How Pinterest Shapes the Car Buyer Journey with Allison McConeghy
On this episode of the I’m A Car Chick Podcast, Shasta chats with Allison McConeghy — a powerhouse in automotive tech and the Lead Client Partner at Pinterest, calling in from metro Detroit. Allison breaks down what it’s been...
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Aug. 7, 2025
The Power of Talking Money: Stephanie Wedgeworth on Pay Gaps & Leading Loudly
On this episode of the I’m A Car Chick Podcast, Shasta sits down with Stephanie Wedgeworth, Director of Sales Content at The RockED Company and a powerhouse with over two decades of experience shaping how organizations train,...
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Aug. 5, 2025
Why Mentorship at Conferences Changes Everything with Stacy Cassio
On this episode of the I’m A Car Chick Podcast, Shasta sits down with Stacy Cassio — Founder & CEO of the Pink Mentor Network and a nationally recognized leader in building mentorship-driven workplace cultures. They dive into...
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Aug. 1, 2025
🌟 Building the Next Gen: Sydney Rizo on Owning Your Space in the Car Biz
On this episode of the I’m A Car Chick Podcast, Shasta sits down for a powerful catch-up with Sydney Rizo — a name you’re going to be hearing a lot more in the automotive industry. Sydney first appeared on the show in May 202...
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July 29, 2025
💥 From Comedian to Coach: Shereen Thor on Humor, Power & Leading Like You Mean It
On this episode of the I’m A Car Chick Podcast, Shasta sits down with Shereen Thor — comedian turned coach, bestselling author, and keynote speaker at this year’s Women In Automotive Conference in Nashville. Shereen’s story i...
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July 24, 2025
🔥 Story-Driven Leadership Aleya Harris on Moving People & Driving Results
On this episode of the I’m A Car Chick Podcast, Shasta welcomes the unstoppable Aleya Harris — an award-winning speaker, marketing executive, and the spark behind Spark the Stage™. Aleya’s dynamic energy lights up this conver...
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July 20, 2025
🌐 From Connections to Careers: Lizz Callaway on Networking Your Way to New Opportunities
On this episode of the I’m A Car Chick Podcast, Shasta sits down with Lizz Callaway — an automotive powerhouse with over a decade of experience across sales, partnerships, and product management. Lizz is known for helping wom...
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July 17, 2025
No Experience. No Connections. Just Grit. 💪 Mandy Deveau’s Auto Industry Journey 🚘
Mandy Deveau is a marketing strategist, speaker, and author focused on people-first leadership in the automotive industry. She started her career on the sales floor at 23, with no experience and no connections, just a drive t...
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